I don't deny that preferences are personal, but suggesting that FXA11 are priced not too badly at 3 times the price of ASG2.5 is borderline provocative or just surrealistic.
Given the relatively poor performance of the FXA series (and at best average built quality, which is where my "greedy" comment comes from), Fender hasn't really offered any IEM that would make people comfortable paying the price of the a TOTL CIEMs without any "hint".
I'm the first to expect the successor of ASG2.0 / 2.5, but this is just coming from nowhere with nothing concrete to convince that this may be unique.
And competition has become fierce within the 400-800$ bracket, it's not like there aren't any bass-heavy successor to ASG series.
But I'm sure they'll offer "hand-picked" reviewers some free demos to justify this "decent" pricing.
And don't worry, I'll be happy to be wrong if FXA11 are phenomenal in the end.