Small update here:
I have already returned my KEF Mu7 and changed it with Sony XM5 with 700 HKD rebate.
I sometimes would miss my good ol' KEF.
I was strolling in local Hifi Expo of this year, and the price slashed hard like 500 HKD (65 USD) as retail price. I came in like it was 1-2 hours away from the end of the day and I didn't give it a listen.
KEF can do so much more and much better, but Mu7 is somewhat underwhelming in some critical way, most notably cracks. I've seen local stars wearing these, I've also seen billboard ads on Tsim Sha Tsui (a very prestigious tourist district), but they didn't sell hard like Sony XM5. Like I was the only one who wore it.
Finally, XM5 did came with 3 months Tidal, that kills the game inevitably as Sony got the power and money to do so.
"Come on KEF, do something..." pokes Dom.