archosman
Songs From The Crystal Cave
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- Feb 19, 2002
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Paramount and DreamWorks garnered "incentives" valued at $150 million to agree to release their films in high-definition home video exclusively in the HD DVD format, the New York Times and Daily Variety reported today (Wednesday), citing no sources. Both publications said that the HD DVD camp had agreed to "promotional considerations" amounting to $50 million for Paramount and $100 million for DreamWorks over the next 18 months. The Times indicated that an undisclosed amount of cash also exchanged hands. Variety's revelation was buried in an article about director Michael Bay's flip-flop over the two film companies' decision. Bay had originally posted a message titled "Paramount pisses me off!" on his personal website in which he remarked: "I want people to see my movies in the best formats possible. For them to deny people who have Blu-ray sucks!" He vowed not to direct Transformers 2 if it would not be released in the competing Blu-ray format, which currently outsells HD DVD by three to one. By the end of the day, however, Bay had backtracked, writing, "I overreacted. I heard where Paramount is coming from and the future of HD. ... I like what I heard." Fellow director Steven Spielberg remained unconvinced, balking at the Paramount/DreamWorks deal (as he did with Universal's exclusive deal with the HD DVD camp). A spokesman indicated that his films will continue to be released exclusively in the Blu-ray format, regardless of the studio for which they are made. DreamWorks marketing chief Marvin Levy said Tuesday that Spielberg continues to be a "big supporter of Blu-ray."
Paramount and DreamWorks garnered "incentives" valued at $150 million to agree to release their films in high-definition home video exclusively in the HD DVD format, the New York Times and Daily Variety reported today (Wednesday), citing no sources. Both publications said that the HD DVD camp had agreed to "promotional considerations" amounting to $50 million for Paramount and $100 million for DreamWorks over the next 18 months. The Times indicated that an undisclosed amount of cash also exchanged hands. Variety's revelation was buried in an article about director Michael Bay's flip-flop over the two film companies' decision. Bay had originally posted a message titled "Paramount pisses me off!" on his personal website in which he remarked: "I want people to see my movies in the best formats possible. For them to deny people who have Blu-ray sucks!" He vowed not to direct Transformers 2 if it would not be released in the competing Blu-ray format, which currently outsells HD DVD by three to one. By the end of the day, however, Bay had backtracked, writing, "I overreacted. I heard where Paramount is coming from and the future of HD. ... I like what I heard." Fellow director Steven Spielberg remained unconvinced, balking at the Paramount/DreamWorks deal (as he did with Universal's exclusive deal with the HD DVD camp). A spokesman indicated that his films will continue to be released exclusively in the Blu-ray format, regardless of the studio for which they are made. DreamWorks marketing chief Marvin Levy said Tuesday that Spielberg continues to be a "big supporter of Blu-ray."